I like to make things and solve problems. I particularly like to make things that solve problems. I started my career at Leo Burnett. Here, Cannes Lions recognised my then creative partner and I as 'Best Young Creative Team' in the UK. This happened two years running - our first two in the industry.  I've since worked at Fallon, Drum, and 20something, tackling briefs from some of the world's biggest brands.

I've created work recognised by awarding bodies around the world. But that isn't what gets me out of bed. Brands have colossal power, more than many people in the advertising industry acknowledge. Brands shape our culture. They shape the way we behave, and feel about ourselves, and our lives. I wake up every day to try and use that power to make things that move people.

I joined the founders of 20something in January 2020 as their first creative hire. Our first project was Campaign’s 'Ad of the Day'. Less than six months later, we were making work with professional athletes like Anthony Joshua. Just over a year later, we were prominently placed on a list of the top 100 creative companies in the UK. By the time I left 20something, I was still one of only two creatives at the company. Despite our department's small size, we made work that drove millions in sales, created the most-viewed Chelsea kit launch in history, and received recognition at award shows including Cannes Lions, Creative Circle, Design Week, Kinsale Sharks, Berlin Commercial, and The British Arrows.

Over the years, I've worked with D&AD New Blood/ Shift, Accumulate, The Diana Award, and various Universities around the UK to help aspiring creative people find their way and break into their desired professions.

Who knows how valid personality tests are? But in case you're wondering, my Myers Briggs personality code is ENTJ.