A new take on sofa ads for a brand offering a new take on sofas.
The campaign created a 35% sales uplift, and a total of £11.7M in sales. The Swyft team almost doubled to keep up with demand. What's more, 'Beautiful Living' received 3 official selections at the Berlin Commercial Awards and was one of the Top Ten Most-viewed Ads on Shots in 2021.
Click the image below to view the film.






One of the nicest unprompted comments my work has ever received:














ECD: Will Thacker.
Creative Collaboration: Bryn Jones-Walters